Website Privacy Policy
Verity Metabolic Health LLC
This policy explains how Verity Metabolic Health LLC collects, uses, discloses, and protects information when you visit veritymetabolichealth.com, submit an online form, or otherwise interact with our public website and online services.
Important distinction. This Website Privacy Policy is separate from our HIPAA Notice of Privacy Practices. The HIPAA notice explains how protected health information may be used and disclosed in connection with your care and describes your rights regarding that information.
Who We Are
Verity Metabolic Health LLC is a New Mexico-based telemedicine practice providing evidence-based weight management and metabolic health services. Our website is https://veritymetabolichealth.com. In this policy, “Verity,” “we,” “us,” and “our” refer to Verity Metabolic Health LLC.
Information We Collect
Information You Provide
Depending on how you interact with us, you may provide:
- Contact and identifying information, such as your name, date of birth, email address, telephone number, and mailing address
- Appointment, intake, eligibility, and insurance information
- Health-related information, including medical history, medications, symptoms, laboratory information, treatment interests, and other details you choose to submit
- Account or patient portal information
- Billing and transaction information needed to process payments
- Messages, form responses, and other communications you send to us
Information Collected Automatically
When you use our website, we and our service providers may automatically collect limited technical information, such as your Internet Protocol address, browser type, device type, operating system, referring page, pages viewed, dates and times of visits, and general interaction data. We may collect this information through cookies, logs, pixels, or similar technologies.
How We Use Information
We may use information to:
- Respond to questions and requests
- Schedule and manage appointments
- Provide telemedicine, medical, wellness, and administrative services
- Coordinate laboratory testing, prescriptions, pharmacy services, and other aspects of care
- Create and maintain patient records and portal access
- Process payments and manage billing
- Send service-related communications, including appointment and treatment-related messages
- Maintain, secure, troubleshoot, and improve our website and services
- Prevent fraud, misuse, security incidents, and other harmful activity
- Comply with legal, regulatory, licensing, and professional obligations
Health Information and HIPAA
Information you submit through a secure patient portal, telemedicine platform, intake process, or other clinical channel may be protected health information under the Health Insurance Portability and Accountability Act and other applicable laws. When those laws apply, we handle the information as described in our HIPAA Notice of Privacy Practices. If this Website Privacy Policy conflicts with the HIPAA Notice of Privacy Practices regarding protected health information, the HIPAA notice controls.
Please do not use a general website contact form, ordinary email, social media message, or other nonclinical channel for urgent medical concerns or for sensitive medical information unless we specifically direct you to do so.
How We Disclose Information
We may disclose information as reasonably necessary to:
- Service providers that support our operations, such as electronic medical record, telemedicine, scheduling, secure form, hosting, analytics, communications, billing, and payment vendors
- Laboratories, pharmacies, health care professionals, and other organizations involved in your care or requested services
- Professional advisers, insurers, auditors, or consultants who assist with legal, compliance, accounting, or business functions
- Government authorities or other parties when required by law, regulation, court order, legal process, or to protect rights, safety, and security
- A successor or involved party in a merger, acquisition, financing, reorganization, sale of assets, or similar business transaction, subject to applicable legal protections
We do not sell personal information for money. We do not disclose protected health information except as permitted or required by applicable law and our HIPAA Notice of Privacy Practices.
Payment Information
Payments may be processed by a third-party payment processor. The processor may collect payment card and transaction information directly under its own terms and privacy practices. We receive information needed to confirm and administer the transaction, but we may not receive or store complete payment card details.
Cookies and Analytics
Our website may use cookies and similar technologies to operate the site, remember preferences, understand site use, improve performance, and support security. Your browser may allow you to block or delete cookies. Blocking certain cookies may affect how the website functions.
We do not intend for analytics or advertising tools on public website pages to receive information that identifies you as a patient or reveals the substance of your medical care. We evaluate website technologies and vendors with privacy and security considerations in mind.
Email and Text Messaging
If you provide an email address or mobile number, we may use it for responses, scheduling, appointment reminders, account notices, and other service-related communications. Email and text messaging can carry privacy and security risks, and delivery is not guaranteed. Do not use these methods for emergencies.
If you opt in to text messages, message frequency may vary and message and data rates may apply. You may opt out of nonessential text messages by replying STOP. We do not share mobile opt-in information or text-message consent with third parties or affiliates for their own marketing or promotional purposes.
Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information. No website, storage system, or method of electronic transmission is completely secure, so we cannot guarantee absolute security.
Data Retention
We retain information for as long as reasonably necessary for the purposes described in this policy, to provide services, to comply with medical record retention and other legal requirements, to resolve disputes, and to enforce agreements. Retention periods vary according to the type of information and the reason it was collected.
Third Party Websites and Services
Our website may link to or integrate with websites and services operated by others. Their privacy practices are governed by their own notices, not this policy. We encourage you to review those notices before providing information.
Children’s Privacy
Our public website is not directed to children under 13, and we do not knowingly collect personal information from children under 13 through the public website without appropriate authorization. Health information concerning a minor that is collected in connection with care is handled under applicable law and our HIPAA Notice of Privacy Practices.
Your Choices
Depending on the information and applicable law, you may:
- Adjust browser settings to block or delete cookies
- Opt out of nonessential marketing email by using the unsubscribe method provided in the message
- Opt out of nonessential text messages by replying STOP
- Ask us to update inaccurate contact information
- Exercise rights concerning protected health information as explained in our HIPAA Notice of Privacy Practices
Changes to This Policy
We may update this policy from time to time. We will post the revised policy on this page and update the effective date. Changes apply when posted unless a different date is stated.
Contact Us
Questions about this Website Privacy Policy may be directed to:
Verity Metabolic Health LLC
Albuquerque, New Mexico
hello@veritymetabolichealth.com
(505) 407-9899
veritymetabolichealth.com